Any business students, marketers, business owners, or social media influencers who may be reading this are likely familiar with the term brand identity. Of course, this term refers to the aesthetic, personality, and image through which a brand presents itself to customers and the public at large. Every leading vehicle brand has its own brand […]
GMC has long established itself as an automotive leader, creating some of the longest-lasting vehicles on the road today. Like in every family, there is the high achiever like the GMC Sierra pickup truck, which is one of GMC’s most wildly successful top-sellers year after year, and there is the black sheep of the family, […]
Towards the end of the 1800s, automotive technology was taking off. Maybe crawling off is better phrasing—these things were not fast. Even so, the first accident happened long before cars became a part of everyday life. An inventor from Ohio, John William Lambert, purchased a three-cylinder engine and tinkered with it until it was a […]
For many drivers, Mazda is simply a Japanese car company with a long reputation for reliable vehicles that are also quite fun to drive. But this smaller brand has a fascinating history to match its exciting lineup. Before you head to your favorite Mazda dealer to buy your next vehicle, here are seven things you […]
With skyrocketing vehicle prices and inflation, there has never been a better time to consider the benefits of a Certified Pre-Owned Toyota. Toyota has a wealth of excellent vehicles, in every category, from sedans to SUVs, to workhorse pickup trucks. Recent-year models from leases are often returned at the end of the lease term or […]
Some people think there is nothing like buying a new vehicle. They like the fact that the odometer has a number that is smaller than the size of their shoes. They also enjoy knowing that they are the first to truly own this vehicle. But in the end, most of these benefits are psychological. They […]
There are a lot of things to love about luxury cars: the ridiculously smooth ride, the extra features, and the turning heads as you drive by. Then there’s the price tag. Just because you can spend the money doesn’t always mean you should. After all, that trip to Bora Bora isn’t going to pay for […]
If there are two things I love besides cars, they’re science and a good comeback story. That’s good news for me because the automotive industry is full of awesome comeback stories this year, and thanks to science, I can tell you which one is the most exciting revival of 2022! A Scientific Method Allow me […]
The 2023 North American Car of the Year award finalists were announced on November 17, 2022, at the Los Angeles Auto Show’s AutoMobility LA showcase. To the surprise of several critics, the 2023 Nissan Z made the final three. But why the surprise? Just one look at the new Nissan Z is enough to see […]
When it comes to looking at used SUVs for sale, you have a ton of options. The Sport Utility Vehicle is one of the most versatile automobiles ever created. It stands on par with the station wagon, the minivan, and the pickup truck as a combination of people hauler and adventure vehicle. They are comfortable […]
You’re faced with a predicament: you’re planning to visit your local Chevrolet Tahoe dealer but know you’ll have to settle for the adventure-ready Silverado ZR2 if you want a capable adventurer off the pavement. But what if you didn’t have to settle? What if you could have Chevrolet’s best-selling SUV and a competent trail runner? […]
You don’t need a master’s degree in Latin to figure out the thinking behind the name of Subaru’s latest model. By combining the words for Sun and Earth, Subaru is signaling that this new vehicle is dedicated to protecting both keys to life on Earth. The 2023 Solterra represents Subaru’s commitment to building an EV […]
It’s here. The day has come. It’s time for you to join the over fifty percent of American vehicle shoppers who forsake the zippy compact or luxurious sedan or classic muscle car for *drumroll* an SUV. With their added height to see on the highway and cargo space for all your things, it’s no wonder […]
At first glance, it looks like a Mustang with the iconic three-bar taillights and Mustang badging…but wait. Maybe the 2023 Ford Mustang Mach-E doesn’t look familiar. One of the first things you’ll notice when seeing a Mach-E on the road is the bodystyle. Unlike Mustang coupes of the past, the EV comes to us wrapped […]
Nothing beats a truck when it comes to towing heavy loads. In the United States, the auto market is saturated with passenger pickups, so there are plenty of options out there for drivers looking to haul boats, RVs, trailers, or whatever else may need to be moved from point A to point B. Though there […]
Adventure is calling, but will you answer? America is a massive place, full of incredible off-the-grid possibilities. Lucky for us, we can drive just about anywhere. Long road trips, often across state lines, adorn the top of many peoples’ bucket lists. Whether it’s mountains, beaches, and deserts, we have it all within a reasonable driving […]
Walk into a Chevy truck dealer in 2035, and things are going to be quite different than they are today. Why? Because that is the date Chevy has set to eliminate all gasoline and diesel vehicles from its lineup. Now, 2035 is still over a decade out, and a lot could change in that time, […]
Who doesn’t appreciate the opportunity to save money, especially when it means cutting costs behind the wheel? Unfortunately, saving money on a vehicle often means lowering your expectations and settling for less. For some, this looks like shopping off the used lot when they really wanted a new model with the latest features. For others, […]
Have you ever wondered who was one of the first to implement some of the most helpful features in your vehicle, like the electric starter, anti-lock brakes, or even the car radio? Well, you can give all the credit to one powerhouse automaker that has a storied history in the industry—Chevrolet. If you’ve ever glanced […]
Any commuter knows the daily grind is tough, especially if you drive long distances to work. Whether traversing city streets or hitting the highway, it takes a special car to offer exactly what’s needed to get through the commute every day. Among some of the favorites in the industry is the Chevy Equinox, a compact […]
