March Automotive Highlights

  Here we are back again with Auto Influence in this week’s round of automotive news expanded to cover some of the other highlights from the month of March. FORD Twitter wars are nothing new, even within the automotive landscape. But if there have been any pairings of warring automakers who have proven most interesting […]

Headlines at the Geneva Motor Show

  Here we go, AutoInfluence is back with coverage of the Geneva Auto Show, and some of the top automotive news headlines that have surrounded it. So let’s get down to it. Kicking things off, speculation is swirling regarding the possibility of Ford’s decision to bridge the gap between their base EcoBoost engine, and the […]

Chevy Wipes the Slate Clean

    Today on AutoInfluence, we explore Chevy’s decision to wipe their slate, at least partially clean… At this point, where we find ourselves edging towards 2019, few people remain unaware of Ford’s announcement, from earlier this year, confirming that they’d be phasing out their line of sedans to refine their focus on crossovers. Now…we […]

Auto Luminaries: Tim Mahoney

Despite what auto manufacturers would certainly like, cars don’t actually sell themselves. It takes hard work and determination for a particular model to not only be designed, tested, constructed, and mass-produced, but also reach drivers who are interested in it. That’s where marketing comes in – it’s not just about making interesting commercials, but connecting […]