The close up of a 2022 Ram 1500 shows the grille and Ram logo.

8 Not-So-Secret Features Behind Ram’s Success

When you think of a staple on the roads across America, what vehicle comes to mind? There’s no other model quite like the pickup truck that embodies the American spirit. Ingrained in American life for over a century, the pickup truck got its start out of necessity as a way to make work easier for farmers and tradesmen. Luckily, the truck’s utilitarian design that focused more on practicality than comfort has changed, as you’ll soon discover on your search for Ram trucks for sale in your area.

The early truck was little more than a horseless wagon, but it quickly proved its versatility across America. Today, that versatility looks incredibly different when you shop for a truck like the Ram 1500, 2500, and 3500. Ram has a reputation for building exceptional workhorses that are capable, luxurious, and affordable. This trifecta is hard to beat in the truck segment and makes Ram a top choice among buyers from coast to coast.

Looking at Ram’s vast suite of cutting-edge technology and industry-exclusive features makes shopping for a Ram truck even more attractive. You’ll find every model offers plenty of opulence and comfort along with a host of features that range from trailering technology and expansive camera views to connectivity, safety, and driver-assist tools that keep you connected, informed, and focused whenever you’re in the driver’s seat. Here’s a better look at those features and everything you’ll find when shopping for a Ram truck.

1 – Next-Level Luxury

Ram is renowned for building the most luxurious trucks in the segment without the sky-high price tag that typically comes with a luxury model. How does the automaker manage this? With keen attention to detail. Ram outfits its trucks with luxurious features and high-quality materials that add to its opulence and extend its value. These include leather seating, premium accents and materials throughout the cabin, and class-exclusive features like reclining rear seats that give your passengers a chance to kick back and relax.

2 – Cutting-Edge Tech at Your Fingertips

Staying connected is easy in a Ram, with models offering everything from Bluetooth connectivity to the latest Uconnect 5 system. The Uconnect 5C system is truly remarkable and is housed on a center touchscreen display that measures 8.4 inches or 12 inches, depending on the year, model, and trim. The system gives you access to your smartphone via Apple CarPlay or Android Auto integration, Ram’s navigation system, and a host of tools and features like SiriusXM 360L, trailering tech, and an expansive rear view camera.

The black interior of a 2022 Ram 1500 shows the steering wheel.

3 – Class-Exclusive Practicality

Along with its luxury, Ram distinguishes itself in the segment with class-exclusive versatility like the RamBox cargo management system and available in-floor storage. The RamBox extends the function of the truck bed and transforms the empty space above the wheel wells into a secure storage area that’s weatherproof and drainable. Also available with a power outlet, the RamBox adds to the truck’s versatility and gives you peace of mind knowing that your tools and other gear are safe and secure.

The Ram 1500’s class-exclusive in-floor storage system also adds practicality to the workhorse. These spacious bins feature removable liners that make them easy to clean, a 15-inch molded ruler for practical use, and two tie-downs to secure your cargo. As far as size, they can easily store a four-inch hitch, keeping bulky tools off the floor and out of the way.

4 – Loading Cargo Made Easy

You’ll find that many newer model Ram trucks come equipped with a multifunction tailgate. Designed to make accessing the bed and loading or unloading cargo easier, Ram’s multifunction tailgate is designed with 60-40 split swing-away doors that open almost 90 degrees, allowing you to open the tailgate even when you have a trailer hitched to the truck. If the traditional-style tailgate is more convenient, the multifunction tailgate opens that way as well, folding flat for easy loading.

5 – State-of-the-Art Smart Trailering Tech

Ram knows that trucks will be pushed to their limits as workhorses. To make your job easier behind the wheel, Ram outfits its truck lineup with state-of-the-art trailering technology. The Trailer 360-degree Surround View Camera gives you a bird’s eye view around the truck and trailer to make navigating the road ahead easier.

What happens when you have to navigate your rig in reverse? Ram has you covered with Trailer Reverse Steering Control. This feature is designed to make you look like a pro, even if it’s your first time backing up with a trailer. Just use the Trailer Steering Knob to position the trailer where you need it as the system takes over the truck’s steering and expertly guides the trailer in reverse. It really is that simple!

6 – A Virtual Spotter

Navigating the road is a full-time job that requires constant focus and minimal distractions. Ram does an exceptional job of minimizing those distractions by putting the technology you need at your fingertips and by outfitting its trucks with active and passive safety features. Ram’s Blind Spot Monitoring System is like having a virtual spotter with you at all times and works with Rear Cross Path Detection to keep an eye out around the truck, alerting you to hazards in your way. This makes changing lanes and backing out of congested areas less stressful and minimizes the risk for collision.

7 – Vital Information Always Within View

Ram makes sure you always have the information you need at a glance with features like the driver information digital cluster. The digital display is positioned behind the steering wheel and is home to your safety and driver-assist alerts as well as other tools like the tire pressure monitoring system, trailer light check, mileage logs, and more.

A black 2022 Ram 1500 is shown from the side parked at dusk.

8 – Always Confident, Always in Control

Ram goes to great lengths to give you confidence behind the wheel by enhancing your control in the driver’s seat. This is especially important when towing a trailer, which is why many Ram trucks are equipped with safety and security features like Trailer Sway Control, Electronic Stability Control, Electronic Roll Mitigation, and Hill Start Assist. Hill Start Assist minimizes the risk of rolling back on a hill in the seconds it takes to move your foot from the brake to the accelerator pedal. The other tools mitigate the risk of overturning the truck and trailer by monitoring the vehicle and making the necessary adjustments to help you stay in control.

What It Means to Own a Ram

Owning a Ram truck is the best way to add luxury, capability, and versatility to your driveway without spending a fortune. Ram trucks are remarkable road warriors that are known for their capability to get any job done without breaking a sweat. This is apparent whether you’re shopping for a Ram 1500, 2500, or 3500. There’s nothing that beats a Ram truck, and it’s easy to see why.

When you shop for a Ram, you’ll quickly discover that your investment in Ram means something far more than adding a workhorse to your garage. It means investing in your future on the road and seeing that investment pay off mile after mile. Ram trucks are designed to work hard so that you don’t have to, and features like the RamBox cargo management system, the multifunction tailgate, and the host of cutting-edge technology ensure that happens. So, what Ram will you choose and where will it take you? There’s nothing that can answer that better than getting behind the wheel of a vehicle from America’s only dedicated truck brand.