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Dodge’s Evolution: From the Neon to the Most Powerful Car on the Road

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Dodge has proven itself time and again to be an automotive manufacturer that is concerned more about the future, and a whole lot less about the past. The company was founded back in 1900, and over the past 116 odd years, Dodge has evolved, transformed, and adapted to the changing climate of the automotive industry. Fast forward to 2016, and walking into the Dodge dealer in Miami is far from what you would have expected in 2006, let alone 1900.

What is it exactly about Dodge that has made the brand not only survive, but thrive during all of these changes? For starters, Dodge is not content to stay stuck in the past. When a model in their lineup falls flat, the automotive giant accepts it, and moves forward. Dodge has survived far worse than their less than popular Neon car fizzling out of production. From financial and oil crises, to multiple changes in ownership, Dodge has come out on top every single time – and some would say that they are all the better for it.

Leaving the Past and Looking Towards the Future

With over a century under its belt as an automotive manufacturer, Dodge has taken a sort of silent vow to learn from past mistakes, without ever repeating them in the future. Dodge has learned over the years that they do two types of vehicles very, very well. That’s right – muscle cars, and pickup trucks. Dodge was so successful at creating exceptional pickup trucks, that they made the decision to create their own spin-off ‘Ram Trucks’ brand in 2009. With the sole purpose focused on the pickup truck segment, Dodge was left to channel all of their creative ambitions into other successful vehicles in their lineup.

With the pickup trucks left to the Ram Trucks brand, Dodge has been able to create a highly successful lineup of mostly cars. While the Journey crossover SUV and the Dodge Caravan have remained a continued success for the brand, the major accolades have come in the form of cars. Dodge offers cars in all shapes, sizes, and power abilities. From the small Dart, to the sporty and performance-driven Charger, Dodge has found its niche, and it’s a very good niche indeed.

The Dodge Car Lineup: Small, Large, and Everything Inbetween

2016 Dodge Charger

When it comes to the 2016 Dodge lineup, the brand has a few very lucrative nameplates under its belt. The Challenger, Charger, Dart, and Viper are all offered for the 2016 model year, and represent a very real threat to other automotive manufacturers.

Dodge also offers one of the most unique crossovers on the road, the Dodge Durango. A true one of a kind rendition in the crowded segment, the Durango stands out amongst all of the other nameplates in its class. The Durango is just another example of how Dodge aims to give drivers a truly unique experience, even if it means standing out from the rest of the crowd.

The 2016 Dart is the perfect compact car for the busy commuter on the go, while the Charger, Challenger, and Viper, all offer something with a very specific purpose – power. While most major automotive brands are content with one muscle car in their lineup, Dodge is simply not one of them. The brand has been busy creating three incredibly powerful and responsive sports cars that are highly regarded by automotive enthusiasts across the world.

What is it that Dodge puts into their sports cars that other brands are missing? The answer to that question is both simple and complex, and is certainly a topic worth exploring.

What Makes Dodge Muscle Cars Supreme

One of the most unique aspects of Dodge muscle cars, is that they are made available in a wide array of power and performance specifications. For drivers who appreciate the aesthetic appeal of a muscle car without all of the power that it brings, can opt for a version of the Challenger or Charger that is better equipped for everyday driving. For those individuals who crave the open track feel, the SRT Hellcat Challenger or Charger make the perfect getaway vehicles.

At the beginning of 2016, Dodge announced that the 2016 Charger and Challenger SRT Hellcat models are even better equipped for power, attitude, and bragging rights.

Meet the 2016 Charger and Challenger SRT Hellcat Models

2015 Dodge Charger SRT Hellcat

Dodge first announced the unique lineup of powerful SRT Hellcat Challenger and Charger models just one year ago. Since then, demand to own and drive the fastest and most powerful sports car on the road has grown exponentially.

Each SRT Hellcat model by Dodge features a 707 horsepower HEMI engine that can blast from 0 to 60 miles per hour in just three seconds. The world of muscle car enthusiasts have flocked to the Dodge brand in order to get their hands on the wheel of the fastest sports car available on the market. With such extensive enthusiasm from the public, Dodge has commemorated the year anniversary of the SRT Hellcat badge by creating an exclusive appearance package for the Challenger and Charger 2016 models that are equipped with the powerful engine.

Most Powerful Sportscar is Also Most Unique Looking

For those times when you can’t prove to that Mustang next to you at the stop light that your Challenger SRT Hellcat reigns supreme, you can show them with the new SRT Hellcat appearance package. That Mustang will be going out of their way to avoid eye contact with you, once they recognize that your muscle car is the most powerful on the road.

Another example of looking toward the future rather than living in the past, Dodge made the decision to offer an exclusive appearance package for all SRT Hellcat Challenger and Charger models. A new dual exterior stripe design gives these muscle cars true street credibility, and a unique appearance other brands dream of achieving. Straight from the factory, these dual full-length carbon fiber pattern stripes give off an attitude never seen before by a Dodge vehicle. Drivers are also encouraged to deck out their 2016 Challenger or Charger SRT Hellcat with Dodge’s limited edition Plum Crazy exterior paint, available for only one-month. This exclusive and highly sought-after exterior paint color will help your muscle car stand out even further from the rest on the road.

Another new feature for the 2016 Challenger and Charger SRT Hellcat models, is the standard offering of premium Laguna leather upholstery. One of the richest and finest interior leathers to ever grace the cabin of any car, drivers of these 2016 models will truly be sitting in the lap of luxury.

Driving the Most Powerful Car on the Road

Challenger Hellcat

For car enthusiasts and those drivers who crave speed, agility, and performance, opting to purchase a new 2016 Challenger or Charger SRT Hellcat model is an absolute no-brainer. Who wouldn’t want the recognition of driving the fastest and most powerful car on the road? Now that Dodge has new appearance package offerings for the new SRT Hellcat models, we predict that their already major popularity will only grow. Whether you are the performance thirsty driver who desires to get in on the ground up, or want to wait it out – the draw and intrigue that the 2016 Charger and Challenger SRT Hellcat models bring to the table, is absolutely undeniable.

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